Free playbook
The Past Customer Reactivation Kit: Who to Message First and What to Say
Turn your first 200 past customers into live conversations in three weeks, without cleaning the whole database first.
- A consent checklist to run before any past customer is messaged, with the PDPA flagged
- Four cohorts by recency, the order to message them in, and the seven columns you actually need
- A cautious three-week warm-up schedule with pause points and festive weeks to avoid
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What's inside
- A consent checklist to run before any past customer is messaged, with the PDPA flagged
- Four cohorts by recency, the order to message them in, and the seven columns you actually need
- A cautious three-week warm-up schedule with pause points and festive weeks to avoid
- Three ready touches in Bahasa Malaysia, English and Simplified Chinese, written to submit as templates
- Reply lines in all three languages for yes, not now, moved away, wrong number and complaints
- An illustrative worked example from a Cheras dental clinic, in ringgit
Who this is for
Owners and managers of Klang Valley clinics, schools, travel agencies and service businesses sitting on years of past customers in Excel or an old system, with no admin staff to work the list.
Made by the team behind Yalla — the chat-native CRM where the AI does the work, not just the talking.